ecommerce customer experience

July 1, 2020 | by Christina Marfice

How The Ecommerce Customer Experience Can Become Your Brand's Secret Weapon

In the digital age, ecommerce customer experience has emerged as a critical differentiator between brands. Here’s how to use it to reach new customers and gain their loyalty and trust.

June 16, 2020 | by Christina Marfice

Direct to Consumer Retail: A Guide to How Tech is Cutting Out the Middle Man

In the age of Amazon and two-day shipping, direct to consumer is the next big thing for online retailers. These are the technology tools you need to cut out the middle man for good.

A Digital Strategy Guide for Furniture Brands

May 26, 2020 | by Christina Marfice

From Brick and Mortar to Online: A Digital Strategy Guide for Furniture Brands

The digital age isn’t slowing down, and to stay competitive and maximize their sales, furniture brands need to branch into ecommerce sales. These digital strategies will help you take your store from brick and mortar to online.

Social Commerce 2020 Plytix PIM

May 5, 2020 | by Sophia Ioannou

Social Commerce in 2020: The Future of Selling Online

Social commerce keeps evolving. Here's what you need to know before diving into social selling. Put together a strategy to kill it on the social sphere.

April 28, 2020 | by Ashley Lipman

How to Acquire Customers on a $0 Marketing Budget

Fortunately, there are a lot of revenue-generating marketing tasks you can do on a $0 budget. Here are some inspiring ideas to get you started.

omnichannel retailing

April 21, 2020 | by Christina Marfice

Omnichannel Retailing: Evolving Your Retail Strategy

In order to stay competitive in this digital world, retailers need an omnichannel strategy. Here’s how to evolve your business to gain all the competitive advantages that come with omnichannel retailing.

product sheets

April 16, 2020 | by Christina Marfice

Product Sheets: Creating Automated Sell Sheets with Plytix

Stop going to the design team for every small change to your product sheets. Here’s how you can use Plytix to create high quality, automated sell sheets at scale.

 Framing Effect

April 7, 2020 | by Christina Marfice

How to Use the Framing Effect to Sell More Products

The framing effect is a cognitive bias that causes people to react to something in different ways depending on how the information is presented to them.

bonobos model

March 24, 2020 | by Tina Eaton

The Bonobos Model: Lessons on Building a $300MM D2C Brand

Bonobos is one of the most successful online D2C retailers of all time. Here’s what ecommerce startups can learn from the Bonobos model of building a $300 million brand.

March 12, 2020 | by Tina Eaton

Facebook Marketplace for Retailers in 2020 and Beyond

Everything you need to know about creating Facebook Marketplace product listings and ads and keeping your product accurate on the fast-paced platform.

Branding Experts’ Favorite D2C Brands and What They’re Doing Right

March 10, 2020 | by Tina Eaton

Roundup: Branding Experts’ Favorite D2C Brands and What They’re Doing Right

According to branding experts all over the world, these are the direct-to-consumer brands who are nailing their marketing—and what other companies can learn from their success.

March 3, 2020 | by Tina Eaton

Selling on Instagram: The 2020 Guide for Product Brands

2020 is the year that product brands will majorly boost their sales on Instagram. Read our guide to find out how you can sell product on the ‘Gram, too.