February 25, 2020 | by Tina Eaton

Top 12 Ecommerce Challenges for 2020

2020 is bringing tons of new challenges for online retailers. Want to slay the ecommerce game this year? Here are the big hurdles to know, and how to stay ahead of them.

December 12, 2019 | by Tina Eaton

Amazon Product Listings for Brands: The Ultimate Optimization Guide to Product Details, Descriptions, Photos, & More

Creating a killer Amazon listing isn’t that complicated. Follow this step-by-step guide to increase your rankings and revenue on Amazon.

December 10, 2019 | by Tina Eaton, Morten Poulsen

Are Your Product Pages Ready for Voice Search? Probably Not.

In 2020, more than half of all online searches will be conducted by voice. Are your product pages optimized for voice searches? Probably not. Here’s how to get them there.

October 15, 2019 | by Tina Eaton

The Ultimate Guide to Amazon Keyword Research for Brands

Today, more online shoppers start their search for products in Amazon’s search engine than Google. That means the right keywords and Amazon SEO is key to getting Amazon traffic and conversions. Here’s how to find them.

September 3, 2019 | by Tina Eaton, Morten Poulsen

Sports Brand Marketing in the Digital Age: Driving Sales in an Omnichannel World

Bringing your sports brand marketing into the digital age? Use these strategies to up your page views, increase sales, and better your bottom line.

August 20, 2019 | by Tina Eaton

Searchandizing: How to Turn Your Visitor's Intent Into More Sales

Searchandising (search merchandising) allows merchants to harness the power of customer search results to sell more products. Here’s how.

June 13, 2019 | by Tina Eaton

The Amazon Algorithm Teardown: 12 Things We Know About How Amazon Ranks Products in Search

Selling on Amazon is highly competitive, so how do you get your products to show up when customers do a search? Let's explore A9 and what factors matter most to Amazon's search engine.

May 7, 2019 | by Tina Eaton

Ecommerce SEO: How to Raise Your Brand's Search Visibility in the Age of Pay to Play

You know that ecommerce SEO is important for your website. But do you know how to implement it? Here are six highly effective strategies that will enable you to attract more organic search traffic.

April 23, 2018 | by Nick Rowan

Product Page SEO Part 2: Everything you need to know about the technical bits

Product page SEO is crucial to your ecommerce store. This guide will tell you everything you need to know about the technical side of things to get your content found. It's time to start optimizing your product pages so that search engines know they exist. Use this guide to get you there!

April 20, 2018 | by Nick Rowan

Product Page SEO Part 1: Everything you need to know about content

Product page SEO is a beast that cannot be ignored. This guide will tell you everything you need to know about the content side of things. Optimize your ecommerce store today with these practical tips and get your product pages seen on search engines!

March 27, 2018 | by Nick Rowan

How to optimize your product pages for voice search

People have questions, and now they are asking their phones for the answer. Your product pages need to be optimized for voice search in order to capture those queries. So where can you start?

January 25, 2018 | by Nick Rowan

The 5 biggest challenges for small businesses in 2018 - and how to overcome them

Are the top trends of 2018 your biggest challenges? Here is a rundown of what to expect to see this year in marketing and how you can stay on top of your game.