Sell Sheets for Cosmetics

November 3, 2020 | by Christina Marfice

Sell Sheets for Cosmetics: A Look at What Works

Want a secret weapon that helps your cosmetics brand secure retail placement, increase distribution, and build new partnerships? You need stunning sell sheets for cosmetics. Here’s how to make them.

SEO Strategies

July 9, 2020 | by Mayfair Dela Cerna

5 Ecommerce SEO Strategies To Boost Rankings in 2020

Harness the top ecommerce SEO trends for 2020 by diving into these 5 strategies to help you outrank your competition and provide real value to customers.

ecommerce customer experience

July 1, 2020 | by Christina Marfice

How Customer Experience Can Become Your Brand's Secret Weapon

In the digital age, ecommerce customer experience has emerged as a critical differentiator between brands. Here’s how to use it to reach new customers.

customer retention

June 25, 2020 | by Dimira Teneva

Customer Retention: Best Practices For DTC Brands

Make these DTC customer retention tactics part of your strategy for repeat sales. Read how retention rates impact your bottom line and what to do about it.

Why Headless Commerce is the Future of Retail

June 9, 2020 | by Christina Marfice

Why Headless Commerce is the Future of Retail

Headless commerce is the future of retail. Don’t get left behind by your competition — learn how to go headless, and why it’s so important for your brand.

Product Information Management

June 3, 2020 | by Tina Eaton

PIM: How The World's Top Brands Manage Products & Growth

For online retailers, product information management is necessary for organizing data and scaling your business. Here’s how to get started.

Facebook Shops

June 2, 2020 | by Christina Marfice

This One Tool is the Key to Facebook Shops Success

Facebook Shops provide an exciting new channel for online retailers. But are you ready to take full advantage of Shops?

A Digital Strategy Guide for Furniture Brands

May 26, 2020 | by Christina Marfice

From Brick & Mortar to Online: A Strategic Guide for Furniture Brands

These digital strategies will help you take your store from brick and mortar to online.

omnichannel retailing

April 21, 2020 | by Christina Marfice

Omnichannel Retailing: Evolving Your Retail Strategy

In order to stay competitive in this digital world, retailers need an omnichannel strategy. Here’s how to evolve your business online.

product sheets

April 16, 2020 | by Christina Marfice

Product Sheets: Creating Automated Sell Sheets with Plytix

Stop going to the design team for changes to your product sheets. Here’s how you can use Plytix to create high quality, automated sell sheets at scale.

 Framing Effect

April 7, 2020 | by Christina Marfice

How to Use the Framing Effect to Sell More Products

The framing effect is a cognitive bias that causes people to react to something in different ways depending on how the information is presented to them.

How to Re-Engage Customers With a Shopping Cart Abandonment Email

March 30, 2020 | by Mary Clare Novak

How to Re-Engage Customers With a Shopping Cart Abandonment Email

Here's a look at how to win those hesitant customers back after they’ve made the decision not to buy with shopping cart abandonment emails.