May 28, 2019 | by Tina Eaton

Brand Consistency for Online Retail: How to Boost Sales, Revenue, and Profit

Why brand consistency matters for companies when it comes to boosting profits and how businesses can take steps to ensure that they’re being consistent with their branding.

Header

May 16, 2019 | by Tina Eaton

The Future of Online Retail: 7 Predictions About How Customers Will Buy Online

An in-depth look at 7 trends shaping the future of online retail in 2019 and beyond, with suggestions about how online retailers can take advantage of these industry shifts to grow their businesses.

May 14, 2019 | by Tina Eaton

The Brand Catalog: From Print to Digital, It's Still Critical

In the digital-first world, catalogs are still the heart of the shopping experience. Even online-native brands like Bonobos use catalogs to drive over 20% of their first-time web purchases.

May 9, 2019 | by Tina Eaton

The AOV Field Guide: 13 Tactics for Boosting Online Order Revenue [INFOGRAPHIC]

From the team at Plytix, a helpful guide to everything you need to know about average order value, how to calculate it, and tactics for using it to growing online orders and your business’ bottom line.

Header@2x-1

May 7, 2019 | by Tina Eaton

Ecommerce SEO: How to Raise Your Brand's Search Visibility in the Age of Pay to Play

You know that ecommerce SEO is important for your website. But do you know how to implement it? Here are six highly effective strategies that will enable you to attract more organic search traffic.

May 2, 2019 | by Tina Eaton

There's a $550 Billion Crisis Brewing in Online Retail

The cost of delivering returns is expected to reach $550 billion in the U.S. by 2020. The growth of product returns are causing a crisis for online retailers. These 4 easy-to-implement strategies from Plytix will help you cut costly returns before they infect your business.

Header-Image-1

May 1, 2019 | by Tina Eaton

Product Catalog Management Isn't a Luxury for Brands and Online Retailers—It's a Necessity

Product catalog management is the strategic process of keeping all these product details accurate, consistent, and engaging across every single sales and marketing channel.

April 11, 2019 | by Tina Eaton

Brands Have More Power than Ever to Enforce Brand Consistency in Online Retail, But Are They Wielding It?

Brand consistency is so important in online retail, but is your brand nailing it? Follow these 4 steps to enforce your brand consistency.

April 9, 2019 | by Tyler Hakes

Best Online Shopping Experience Awards: Overall (Sports & Leisure)

In our final round of recognition for Best Sports & Leisure Online Shopping Experience Awards in 2019, we wanted to recognize the brands that have outstanding overall online shopping experiences but didn’t rank among the top in any single category that we evaluated.

March 26, 2019 | by Tina Eaton

The Ultimate Ecommerce Conversion Rate Optimization Guide: 26 Top Tips, Tactics, and Strategies

This ecommerce conversion rate optimization guide from Plytix will lead you through product description optimization tips, pricing tactics, effective email marketing strategies, and more so you can increase your ecommerce conversion rate.

March 21, 2019 | by Tina Eaton

These 7 Online Retail Mistakes Are Costing You Millions

Simple mistakes can cost your online retail business millions of dollars. Here are some of the most frequent ecommerce mistakes businesses make and how to avoid them.

March 19, 2019 | by Tina Eaton

MDM vs PIM: Choosing the Right Platform for Your Business

A guide to the basics of Master Data Management (MDM) and Product Information Management (PIM) with a focus on choosing the best system for your business.