cloud.png

Cloud-based Content Management Solutions

PIM

Product Information Management 

A PIM centralizes product data and digital assets into a workspace where companies can prepare and optmize products for sales channel distribution and marketing.

 

DAM

Digital Asset Management

A DAM system focuses on the organization, collaboration on, and storage of a brand's digital files like images, branding documents, marketing materials, and videos.

PCS

Personal Cloud
Storage

These are "free form" cloud storage like Google Drive, Dropbox, and Box. They are not specialized to store or export information and content.

goal.png

The goal

PIM

Consistent, quality product data

A PIM's ultimate goal is to collect product information and assets to enrich and optimize for distribution across sales & marketing channels. It provides one source of truth for your entire company to make e-commerce easy.

DAM

Consistent 
documentation

A DAM helps teams collect and work on brand related digital files and information so that it is the same everywhere. 

PCS

Accessible file storage

Cloud storage is mainly for convenient collection of files. Essentially, this is an online storage unit.

industrie.png

Industries

PIM

Goods

Manufacturers, wholesalers, and retailers of consumer goods, fashion and apparel, electronics, equipment, pharmaceuticals...etc see the real benefit in well-cataloged product data.

DAM

Services

Agencies, marketing, education, entertainment, graphic design, photography, health services, charities and non-profits...etc get the most out of DAM systems. 

PCS

Personal

Not aimed at a specific industry, but generally work for small teams with low-complexity projects.

tools.png

Core functionalities

PIM

Product and assortment management

Core functionalities of a PIM system include:

  • Searchable database
  • Product variation control
  • Product feed creation
  • Content syndication capabilities
  • Digital asset and file management

DAM

Document and image management

Core functionalities of a DAM system include:

  • File categorization
  • Collaboration workspace
  • Workflow management
  • User and permissions management 
  • Import and export functions

PCS

Sharing documents and files

  • Basic folder or organizational structure
  • Permission management
  • Upload and export functions