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Omnichannel Retail Masterclass:

The Power of Products - Designed for Colleges, Universities and
Academic Institutions

This Omnichannel Retail Masterclass provides a real-life learning opportunity. In this class,
Students will gain knowledge of the tools, strategies, processes and best practices, that
will allow them to put the theory
into practice, and overcome challenges faced in today's retail environment.

Masterclass Benefits:

Gain understanding of Retail market, and how to deploy strategies for success.

Explore real-industry Case Studies, and how retail brands drive growth.

Learn what makes up the Retail marketing ecosystem, and the top recommended tools for each stage.

Practise applying classroom learning to real life scenarios

Network opportunity with industry experts

Improve employability and career opportunities

Interactive and dynamic structure - you won't be sat on your a** all day!
real-life learning opportunities

Keen to find out more?

We may reach out to help answer any questions you may have!

 

Tools we work with

Masterclass Structure

  • Centralize: It all starts with a Product. Initial stages of Product Lifecycle, and all that's involved when creating a Product from scratch.
  • Optimize: Tools, processes, and strategies on how to make your Products as sexy and sellable as possible. 
  • Distribute: How to get your products found, improve communications and increase sales using an omni/multi-channel strategy
  • Analyze: How to guarantee product performance, optimize your budget, and maximize your ROIs

Each section is split into a variety of activities including, presentations, computer work, team pitches etc...

Who is this programme for?

University or Educational Institution

If you’re a University or Educational Institution offering courses on Retail, Channel Management, Product Management, Advertising & Public Relations, Marketing Management, or any related courses.

Courses are taught in English

For organizations whereby the relevant course(s) are taught in English. This is mainly because all of the materials and content will be provided in English. Localized content is up for consideration for future programmes.

Last year of University or Professionals

The syllabus is perfect for students in their last year(s) of University, or for professionals taking a specialist course or masters degree in Retail or Marketing Management.

How can I be sure this curriculum is reliable?

Our Curriculum provides real value and knowledge to students and teachers that can be used immediately. Not just ‘nice to read’ content, but a programme based on real data - pulled together by industry experts, digital brands and user case studies. 

How can I be sure this curriculum is reliable?

In this masterclass, we'll work with trusted, industry-approved companies,
to name just a few:

Shopify Logo

Google Adwords

Google Analytics

Plytix-basic-logo

Amazon logo

Google Manufacturer Center

Find out what you will learn
with this Masterclass

Download