calendar June 2022 | updated icon May 2024 | read time 1 minute read | Topic Product Information Management

Plytix and Brink Commerce Bring Modern Composable Commerce to Life

Plytix and Brink Commerce Bring Modern Composable Commerce to Life

Product Information Management (PIM) platform, Plytix and Brink Commerce, creators of a serverless and headless API, enter into a strategic partnership. Together, we aim to deliver fast, unique cutting-edge commerce experiences by combining our strengths. 

The partnership between these two next-generation solutions makes the most critical parts of modern composable commerce easily available to merchants across the globe. 

"We have followed Brink Commerce for a while now, and we see that we think alike on many levels. Ecommerce today needs a modern modular approach, and with our joint offering, merchants will have an attractive component to include in their ecosystem. It's almost like a Nordic dream team," says Morten Hellesøe Poulsen, Co-founder, and CEO of Plytix.

The magic lies in the capabilities. The integration can handle large quantities of data and gives merchants a viable option for product and channel management. They can create enriched products in Plytix and sell them in the channels or markets of their choice. Brink Commerce API handles the order and cart management. A Storyblok (CMS) integration is also included.

"It's like Morten says, we're almost like a Nordic dream team because our products complement each other so well. We believe you can't be the best at everything at once. It just doesn't work in today's fast-moving consumer landscape. So instead, be the best at what you do, and find and work with others that are doing great things. We have done just that now, with Plytix," says Kristian Tysander, co-founder and CEO of Brink Commerce.

We look forward to a successful partnership. 


About Plytix

Plytix PIM software is designed for small to medium-sized businesses. Launched in 2017, the platform centralizes product data to form enriched products ready for any sales channel. 

About Brink Commerce

Brink Commerce’s API is crucial to ecommerce success. With a robust order and cart engine, it enables open APIs to efficiently handle vast amounts of orders and large campaigns.