This month's roundup of our favorite ecommerce content marketing examples including brands like Lavatools, Allbirds, Purple, and more! Product images, product pages, and video content reign supreme in our August 2018 selection.

PIM software is misunderstood and it breaks our hearts to see companies avoiding implementing product information management software due to these myths. So we're here to debunk them!

ETIM stands for European Technical Information Model. We know this sounds vague, so we are going to get to the bottom of what ETIM is and why it matters for manufacturers.

What makes using Excel so complicated when it comes to storing and organizing product data? Why would you want to pay to liberate yourself from spreadsheets? Simply put, Excel is not a product database.

Launching the hottest new product? You'll need a plan to tell the world. These 6 practical tips will help you successfully launch your new products online.

Get your Amazon product listing optimized by focusing on these 6 things with examples from the pros, plus some tools to help you save time!

Product data errors cause headaches all over the supply chain. The smallest errors and gaps in information can have big repercussions. Some quickly and silently eat away at your bottom line.

What are the most popular retailers in the US by state? Check out this map to see who is king. [Infographic 2017]

For online retailers, choice paralysis turns into conversion paralysis. Shoppers are too distracted. So how do you fix it to boost your conversion rate?

Organized product information is easier to optimize and leverage. Use these tips to get your product data in order.

Many small retail businesses use personal cloud storage like Dropbox to manage product information and marketing material. But is this really the best way?

A well written product description will close the deal for your customers. This checklist will help you write great product descriptions to reinforce your customer's decision to buy from you.