April 28, 2020 | by Ashley Lipman

How to Acquire Customers on a $0 Marketing Budget

Fortunately, there are a lot of revenue-generating marketing tasks you can do on a $0 budget. Here are some inspiring ideas to get you started.

omnichannel retailing

April 21, 2020 | by Christina Marfice

Omnichannel Retailing: Evolving Your Retail Strategy

In order to stay competitive in this digital world, retailers need an omnichannel strategy. Here’s how to evolve your business to gain all the competitive advantages that come with omnichannel retailing.

product sheets

April 16, 2020 | by Christina Marfice

Product Sheets: Creating Automated Sell Sheets with Plytix

Stop going to the design team for every small change to your product sheets. Here’s how you can use Plytix to create high quality, automated sell sheets at scale.

 Framing Effect

April 7, 2020 | by Christina Marfice

How to Use the Framing Effect to Sell More Products

The framing effect is a cognitive bias that causes people to react to something in different ways depending on how the information is presented to them.

March 30, 2020 | by Mary Clare Novak

How to Re-Engage Customers With a Shopping Cart Abandonment Email

A shopping cart abandonment email should be an integral part of your email marketing to increase conversions. Here's a look at how to win those hesitant customers back after they’ve made the decision not to buy.

bonobos model

March 24, 2020 | by Tina Eaton

The Bonobos Model: Lessons on Building a $300MM D2C Brand

Bonobos is one of the most successful online D2C retailers of all time. Here’s what ecommerce startups can learn from the Bonobos model of building a $300 million brand.

March 12, 2020 | by Tina Eaton

Facebook Marketplace for Retailers in 2020 and Beyond

Everything you need to know about creating Facebook Marketplace product listings and ads and keeping your product accurate on the fast-paced platform.

Branding Experts’ Favorite D2C Brands and What They’re Doing Right

March 10, 2020 | by Tina Eaton

Roundup: Branding Experts’ Favorite D2C Brands and What They’re Doing Right

According to branding experts all over the world, these are the direct-to-consumer brands who are nailing their marketing—and what other companies can learn from their success.

March 3, 2020 | by Tina Eaton

Selling on Instagram: The 2020 Guide for Product Brands

2020 is the year that product brands will majorly boost their sales on Instagram. Read our guide to find out how you can sell product on the ‘Gram, too.

Top 12 Ecommerce Challenges for 2020

February 25, 2020 | by Tina Eaton

Top 12 Ecommerce Challenges for 2020

2020 is bringing tons of new challenges for online retailers. Want to slay the ecommerce game this year? Here are the big hurdles to know, and how to stay ahead of them.

Furniture Marketing Ideas

February 18, 2020 | by Tina Eaton

Furniture Marketing Ideas: 29 Ways to Sell More Online

Online furniture retailers looking for new marketing ideas are sure to find their next best strategy in our list of 29 marketing ideas.

February 11, 2020 | by Tina Eaton

Influencer Marketing for Ecommerce: Selling Step-by-Step

Considering influencer marketing for your ecommerce store? Retailers who harness the power of influence see more conversions, better brand awareness, and higher customer trust. Here’s how to get started.