Sports Brand Marketing in the Digital Age

September 3, 2019 | by Tina Eaton, Morten Poulsen

Sports Brand Marketing: Driving Sales in an Omnichannel World

Bringing your sports brand marketing into the digital age? Use these strategies to up your page views, increase sales, and better your bottom line.

Product Information Management Best Practices

August 20, 2019 | by Tina Eaton

PIM Best Practices: 3 Rules for Effective Data Wrangling

PIM best practices are evolving in the digital age. Here’s what online retailers need to know about data wrangling to optimize marketing and sales.

Searchandizing

August 20, 2019 | by Tina Eaton

Searchandizing: How to Turn Your Visitor's Intent Into More Sales

Searchandising (search merchandising) allows merchants to harness the power of customer search results to sell more products. Here’s how.

The Ultimate Marketing Guide for Home Furnishing & Decor Brands

August 13, 2019 | by Tina Eaton

The Ultimate Marketing Guide for Home Furnishing & Decor Brands

Learn how to build and execute a highly-effective home furnishings marketing strategy.

Open Source PIM: Why Your Brand Shouldn't Invest in a DIY Solution

August 8, 2019 | by Tina Eaton

Open Source PIM: Why Your Brand Shouldn't Invest in a DIY Solution

Stuck deciding between open source PIM and SaaS? Here’s why SaaS is the right choice for most ecommerce retailers.

Beetlejuice_Hero

August 6, 2019 | by Tina Eaton

How The Familiarity Principle Can Help You Write Better Descriptions

The familiarity principle is the key to increasing customer loyalty before they even buy your products. Here’s how to write descriptions that convert.

Industrial Product Marketing: Driving More Sales through Consumer and Retail Channels

July 23, 2019 | by Tina Eaton

Industrial Product Marketing: Channels Driving More Sales

Industrial product marketing isn’t all that different from marketing other kinds of products. How to design You still effective marketing campaigns.

Akeneo Alternatives

July 18, 2019 | by Tina Eaton

Akeneo Alternatives: PIM Software For Fast-Growing Brands

Everything you need to know about Akeneo and our top 4 Akeneo alternatives for modern, fast-growing brands.

Furniture Marketing Sales and Revenue

July 16, 2019 | by Tina Eaton

Furniture Marketing Strategy: How to Increase Sales & Revenue

How furniture companies can increase sales by developing a marketing strategy that takes advantage of a product information management system.

70+ Shopping Cart Abandonment Statistics

July 9, 2019 | by Morten Poulsen

70+ Shopping Cart Abandonment Facts to Help You Overhaul Your Business

More than 70 jaw-dropping shopping cart abandonment statistics you gotta know—and tactics you can use to turn them in opportunities.

product experience management

July 2, 2019 | by Tina Eaton

Product Experience Management Starts with Product Data Management

What product experience management (PxM) means, the many aspects of ecommerce that it includes, and why it won’t replace the need for a great PIM platform.

Amazon Prime

June 26, 2019 | by Tina Eaton

Amazon Prime Day Statistics: All The Numbers Retailers Should Know

Every online retailer should be participating in Amazon Prime Day, and we have the numbers that show why.