Christina Marfice

Christina Marfice

Recent Posts

May 26, 2020 | by Christina Marfice

From Brick and Mortar to Online: A Digital Strategy Guide for Furniture Brands

The digital age isn’t slowing down, and to stay competitive and maximize their sales, furniture brands need to branch into ecommerce sales. These digital strategies will help you take your store from brick and mortar to online.

May 19, 2020 | by Christina Marfice

8 Must-Have PIM Features for Modern Brands

Retailers have a lot of options when it comes to choosing a PIM solution. These must-have features will help narrow down the field.

May 14, 2020 | by Christina Marfice

How to Aggregate & Analyze Product Data to Improve Sales

Product data is a hidden weapon retailers can use to understand and cater to their customers’ wants and needs. But first, it needs to be aggregated and analyzed. Here’s how.

April 21, 2020 | by Christina Marfice

Omnichannel Retailing: Evolving Your Retail Strategy

In order to stay competitive in this digital world, retailers need an omnichannel strategy. Here’s how to evolve your business to gain all the competitive advantages that come with omnichannel retailing.

April 16, 2020 | by Christina Marfice

Product Sheets: Creating Automated Sell Sheets with Plytix

Stop going to the design team for every small change to your product sheets. Here’s how you can use Plytix to create high quality, automated sell sheets at scale.

April 7, 2020 | by Christina Marfice

How to Use the Framing Effect to Sell More Products

The framing effect is a cognitive bias that causes people to react to something in different ways depending on how the information is presented to them.